Nutrition
Don't Buy Dogfy Diet Without Knowing This First
Canine feeding is going through a quiet but real transformation: more and more owners in Spain are discovering that adding fresh, cooked food to their dog's life brings changes they didn't expect — in their coat, their digestion, their energy, how they approach the bowl — and that science has been documenting for several years now. This article is the most complete analysis you'll find on Dogfy Diet: how it works, how much it costs for your specific dog, and what the studies and its users say.
They've only been on the market for a few years, but they already feed more than 70,000 dogs a day across four European countries. Dogfy Diet is cooked food made with fresh ingredients, formulated by vet nutritionists and delivered to your door, matched to each dog's weight, age and needs. Recent studies from the universities of Florida and Illinois show that fresh cooked food has significantly higher protein and fat digestibility than other formats, meaning a dog's body makes better use of every gram they eat.
In this article you'll find exactly how Dogfy Diet works, how much it costs based on your dog's weight, what the science says, and what more than 11,000 owners already using it think. No spin: I also cover the drawbacks and who it makes most sense for.
1. What Exactly Is Dogfy Diet?
Dogfy Diet is a Spanish canine feeding company founded in 2019 in Barcelona by Gonzalo Noy and Sergi Font. Their proposal is simple to state but fairly disruptive in execution: food cooked with natural ingredients, formulated by vet nutritionists, delivered monthly to your door and matched individually to each dog.
It's not kibble, it's not a BARF diet, it's not tinned wet food. It's another category: recipes made at low temperature with meat or fish percentages between 60% and 67%, alongside fresh vegetables and a vitamin-mineral supplement that guarantees complete nutritional balance to FEDIAF standards. No artificial preservatives, no filler grains, no by-product meal.
They currently feed more than 70,000 dogs a day and operate in Spain, France, Italy and Germany, with their own production facilities in the Barcelona area.
🍖 The Four Recipes AvailableChicken (67% chicken, carrot, potato) — The most digestible and versatile. Ideal for starting the transition.
Turkey (66.5% turkey, carrot, sweet potato) — Perfect for dogs prone to being overweight or with sensitive stomachs.
Salmon (~60% salmon) — Rich in omega-3. Highly recommended for improving skin and coat.
Beef (60%+ beef) — The most intensely flavoured recipe, ideal for dogs with a poor appetite or very fussy ones.
2. How Dogfy Diet Works
Dogfy Diet's key difference compared with almost any conventional option lies in the cooking process. While traditional kibble puts ingredients through temperatures of 120-180°C during extrusion — degrading heat-sensitive vitamins and denaturing protein — Dogfy Diet cooks at low temperature (70-90°C), preserving as much of the fresh ingredients' nutritional profile as possible.
After cooking, the food is packaged in individual bags matching each dog's assigned daily ration and frozen immediately. With no artificial preservatives, fast freezing is the only preservation method. That's how it reaches the customer's home, and that's how it keeps its nutritional profile until it's served.
2.2 Personalisation: How They Work Out Your Dog's Ration
Before receiving anything, you fill in an online form that takes about two minutes. The algorithm takes into account breed, current weight, target weight, age, physical activity level, sex and whether the dog has any special condition or illness. With that information it works out the daily ration in grams and selects the most suitable recipe for each case. The food arrives already labelled with the exact amount, with no need for you to weigh or calculate anything.
This level of personalisation isn't merely cosmetic: a neutered, sedentary 30 kg Labrador has radically different calorie needs from a highly active Border Collie of the same weight.
2.3 The Transition: The Most Important and Most Overlooked Step
Most problems with Dogfy Diet — and with any change of food — happen precisely here: skipping or rushing the transition. A dog's digestive system, used to kibble, is colonised by a gut microbiota adapted to that food profile. Switching abruptly can cause soft stools or a bout of diarrhoea that has nothing to do with the product's quality, but with the adaptation process.
If you want to go deeper into this process, we recommend reading our guide on how to transition from kibble to natural food, where we also cover using probiotics to support the switch.
The 14-day trial order comes with a transition manual. The usual guideline is as follows:
- Days 1-3: 25% Dogfy + 75% previous food. The digestive system starts adapting with no shocks.
- Days 4-6: 50% Dogfy + 50% previous food. If the stools stay firm, carry on.
- Days 7-10: 75% Dogfy + 25% previous food.
- Days 11-14: 100% Dogfy Diet. Transition complete.
If your dog has a very sensitive stomach, you can stretch each phase out a few more days. Dogfy's team of nutritionists is available at no extra cost to support this process.
2.4 Day to Day: Storage, Service and Logistics
The food arrives frozen at your door within roughly 72 hours. Most of the bags go in the freezer, while you move the next stretch's worth (3-5 days) to the fridge. Once thawed and opened, a bag should be eaten within 24-48 hours. You can serve it at room temperature or gently warm it in a water bath.
The subscription is entirely flexible: you can pause, adjust the amounts, switch recipes or cancel at any time through the app or website, with no penalties or minimum commitment period.
3. What the Science Says
The category of fresh cooked food for dogs is relatively new in scientific research, but in recent years studies with solid methodology have been published that are starting to offer relevant data. According to ANFAAC figures, sales of dry dog kibble fell 1.3% in 2024, while wet formats grew 6.5%. The market is changing, and science is starting to explain why.
3.1 Higher Nutrient Digestibility Compared With Extruded Kibble
📚 Translational Animal Science · University of Florida · 2021A paper published in Translational Animal Science (Tanprasertsuk et al., 2021), involving the University of Florida's College of Veterinary Medicine, compared the apparent total tract nutrient digestibility of fresh cooked food versus extruded kibble in healthy adult dogs. Fresh cooked food showed significantly higher protein and fat digestibility values. Higher digestibility means the body makes use of a greater proportion of the nutrients in each ration.
→ See the full study (DOI: 10.1093/tas/txab071)
3.2 Positive Impact on Gut Microbiota
📚 Translational Animal Science · University of Illinois · 2024Research from the University of Illinois Urbana-Champaign (Geary et al., 2024) compared the digestibility and faecal microbiota of dogs fed four types of diet: frozen raw, freeze-dried raw, fresh cooked and extruded. Dogs eating fresh cooked food showed significant differences in their gut microbiota composition compared with the kibble group, which the researchers link to potential gastrointestinal health benefits.
→ See the full study (DOI: 10.1093/tas/txae163)
3.3 Amino Acid Digestibility: The Most Recent Data (2025)
📚 Journal of Animal Science · University of Illinois · 2025Kelly Swanson's research group at the University of Illinois published a new study in 2025 (Geary et al., 2025) analysing the standardised amino acid digestibility and metabolisable energy of four canine feeding formats: frozen raw, freeze-dried raw, lightly cooked and retorted (tinned). The results suggest minimally processed formats show a favourable amino acid digestibility profile. It's the most up-to-date analysis available in this field.
→ See the full study (DOI: 10.1093/jas/skaf334)
3.4 Commonly Observed Benefits
Beyond the lab data, there's a set of changes owners and vets frequently report. I present these as observed trends, not universal guarantees, since every dog responds differently:
If you want to better understand the nutritional context, we have a detailed explanation of the benefits of natural feeding for dogs and why fresh food affects the body differently compared with industrial kibble.
✅ Frequently Observed Benefits- Greater enthusiasm and appetite at mealtimes
- Shinier, denser coat (especially with salmon)
- Firmer, smaller-volume stools
- Greater natural hydration (65-70% water in the food)
- Better body weight control
- Greater vitality in adult and senior dogs
- Reduced skin allergy symptoms in some cases
- You need freezer space
- Higher price than conventional kibble
- The transition takes patience (1-2 weeks)
- Dogs with medical conditions should check with the vet first
- Courier service in summer can be irregular
Dry kibble contains 8-12% water. Dogfy's cooked food contains between 65% and 70%. This means part of the dog's daily water needs are covered through the food itself, especially relevant for dogs who don't drink much, puppies and animals over 7 years old.
4. Dogfy Diet Price Based on Your Dog's Weight
The most common question is: "how much will it cost me a month?" The direct answer is that Dogfy Diet doesn't have a single price, since the rate is worked out based on how much food each dog needs daily, and that amount varies with weight, age, activity level and body condition.
⚠️ Important Notice About the Prices in This TableThe prices below are rough estimates based on the range published by Dogfy Diet itself (~€1.05/day for small dogs, up to ~€3.15/day for large dogs). You can only get the exact price for your dog by filling in the form on their website, which works out the ration and cost based on your animal's specific characteristics.
4.1 Rough Guide to Rations and Monthly Prices
🐕 5 kg Dog Daily ration~100-130 g Price/day~€1.05 Regular price/month~€31-35 1st order -50%~€16-18 🐕 10 kg Dog Daily ration~200-250 g Price/day~€1.50 Regular price/month~€45-50 1st order -50%~€23-25 🐕 15 kg Dog Daily ration~280-320 g Price/day~€1.75 Regular price/month~€53-60 1st order -50%~€27-30 🐕 20 kg Dog Daily ration~350-400 g Price/day~€2.10 Regular price/month~€63-70 1st order -50%~€32-35 🐕 30 kg Dog Daily ration~480-550 g Price/day~€2.70 Regular price/month~€81-90 1st order -50%~€41-45 🐕 40 kg Dog Daily ration~600-700 g Price/day~€3.15 Regular price/month~€95-110 1st order -50%~€48-55 Dog's weight Approx. daily ration Price/day Regular price/month 1st order -50% 5 kg~100-130 g~€1.05~€31-35~€16-18 10 kg~200-250 g~€1.50~€45-50~€23-25 15 kg~280-320 g~€1.75~€53-60~€27-30 20 kg~350-400 g~€2.10~€63-70~€32-35 30 kg~480-550 g~€2.70~€81-90~€41-45 40 kg~600-700 g~€3.15~€95-110~€48-55Rough estimates for adult dogs with moderate activity. The real price varies with age, body condition, activity level and recipe chosen. Check it on Dogfy Diet's official website.
4.2 How Many Meals a Day?
You can split the daily ration into one, two or three meals depending on your routine and your vet's advice. For adult dogs, two meals (morning and night) are most common. For puppies or dogs prone to swallowing air, three smaller meals tend to agree better.
📐 Example: 30 kg Adult Golden Retriever, Moderate ActivityEstimated ration: ~520 g/day → 260 g per meal (morning + evening). Rough monthly cost at the regular price: ~€88-92. With the 50% discount on the first trial order: ~€44-46.
5. First Order at 50% Off
If you've been going back and forth about the switch for a while and price is what's holding you back, this is the best time to try it. Dogfy Diet applies a 30% welcome discount on the first order plus free shipping. But if you also use my community's code before finishing your order, that discount rises to 50%, with free shipping kept too.
🎁 Exclusive Offer for the SoyUnPerro Community50% off + free shipping on your first order
Enter this code when placing your order:
SOYUNPERRO20🐾 Go to Dogfy Diet with the discount No commitment · Cancel anytime · Delivery in ~72h
The trial order covers 14 days of complete food for your dog — exactly the time needed to make the transition properly and start seeing the first changes. If you're not convinced by the end of the period, you simply don't renew.
6. Real Reviews on Trustpilot
With more than 11,000 verified reviews on Trustpilot and an overall rating of 4 out of 5 stars, Dogfy Diet has enough of a critical mass of reviews to draw reliable conclusions from. I've gathered a representative selection including both positive and less satisfying experiences, to keep the picture as honest as possible.
⭐ See all reviews on Trustpilot (11,000+ ratings)
★★★★★"I've been using it for my dog for several months now and the experience has been really good. Since he started on natural food I've noticed he has more energy, digests better and his coat has changed enormously."
— Verified review · Trustpilot
★★★★★"My 8-year-old dog has improved enormously: her coat is silkier and shinier, her teeth are better, less tartar than with kibble. She's more active and happy."
— Verified review · Trustpilot
★★★★★"My two dogs wait eagerly while I warm it in a water bath. Cost-wise it's come down to almost half of what I was spending making home-made food, and the delivery logistics are perfect."
— Verified review · Trustpilot
★★★★★"I have a dog with megaoesophagus. Dogfy's food is the only one that agrees with him, since it's wet and has the right texture for him to eat without regurgitating. We've gone months with no issues."
— Verified review · Trustpilot
★★★★★"After 1 week, my puppy with chronic diarrhoea has improved enormously. I thought I'd need to stretch out the transition further, but it went great from the start."
— Verified review · Trustpilot
★★★☆☆"I've been with Dogfy for a few months and I'm not entirely satisfied. My older dog, 11 years old — on kibble his whole life — struggled a lot to adapt. My younger dog didn't go entirely smoothly at first either."
— Verified review · Trustpilot (Dogfy offered personalised nutritional support)
🔍 My Reading of the Negative ReviewsComplaints on Trustpilot mainly fall into two categories: problems with delivery logistics (more common in summer) and dogs who didn't adapt well to the dietary change. In the second case, it's usually down to transitions done too quickly, or dogs with pre-existing conditions not communicated to the nutrition team. Dogfy systematically responds to every negative review, offering concrete solutions.
7. Dogfy Diet for Senior Dogs
Dogs from 7 years old have different nutritional needs from young adults: lower digestive capacity, a tendency to lose muscle mass, a greater tendency towards arthritis and, in many cases, less thirst. This last point matters especially, since dry kibble provides only 8-12% water, while Dogfy's cooked food contains between 65-70%. A senior dog eating kibble and drinking little is in a chronic hydration deficit that often goes unnoticed.
In the Trustpilot reviews, the most striking testimonials about improvements come precisely from dogs between 7 and 12 years old: more vitality, a recovered coat, and in some cases fewer skin allergy symptoms. These aren't clinical data, but how often this pattern shows up says something.
🐾 For Senior Dogs: What to AdjustDogfy's team of nutritionists can adapt the recipe and ration to older dogs' needs. If your dog has conditions such as kidney failure, liver disease or diabetes, always check with your vet before making the switch. In these cases, Dogfy also offers personalised nutritional support at no extra cost.
8. Frequently Asked Questions
Is Dogfy Diet Approved by Vets?
The recipes are formulated by vet nutritionists and meet FEDIAF standards, the European regulatory framework for companion animal feeding. It's not an uncontrolled "home-made" diet — it's cooked food with a complete, balanced nutritional formulation.
Can I Combine Dogfy With Kibble?
Yes, though it's not ideal long-term. Many owners start by mixing the two during the transition, and some keep a mixed model going (Dogfy for dinner, kibble for breakfast). The nutrition team can guide you on how to do it properly without creating calorie imbalances.
What Happens if My Dog Doesn't Like It?
This is the least common case — palatability is one of fresh cooked food's strong points — but it happens, especially in dogs very used to kibble. The 14-day trial order exists precisely to minimise this risk: if it doesn't work, you don't renew.
Is Dogfy Diet Available Outside Spain?
Yes. They currently also operate in France, Italy and Germany, with their own production in the Barcelona area and distribution adapted to each country.
How Much Freezer Space Do I Need?
It depends on your dog's size. For a 10 kg dog, a monthly order takes up roughly the equivalent of 6-7 standard ice bags. For large dogs, you'll need a dedicated drawer or area of the freezer. The 14-day trial order is also a good way to check whether your freezer can handle it before committing.
9. My Personal Experience With Dogfy Diet
What impressed me most when I started using Dogfy wasn't the food itself — though it has to be said it genuinely smells good, which you can't say about any kibble — but the change in my dog's behaviour pattern at mealtimes.
There used to be days when he'd approach the bowl half-heartedly, sniff it, walk away and come back a while later. With Dogfy that disappeared entirely. Now he arrives with an energy I hadn't seen since he was a puppy. It might sound like a small thing, but anyone with a dog knows what it means for an animal to eat with real enthusiasm.
The physical changes took a little longer to show up, but they came: his coat gained visible density and shine over about six weeks. His stools became firmer and smaller in volume — a classic sign of higher digestibility — and at his last check-up the vet noticed he was at an ideal weight he hadn't held steady in months.
The main drawback? The price. I'm not going to pretend it's cheap, because it isn't. For me, the reframe that helps is not comparing it with kibble, but with what it would cost to make equivalent-quality food at home (fresh meat, vegetables, vitamin supplement, prep time). When I do that sum, Dogfy comes out ahead on convenience, and the price is similar or lower.
The logistics have also worked well. Orders have arrived within the promised window, frozen, with the bags in perfect condition. I've paused the subscription once during a holiday, and it took all of two clicks.
If you're also weighing up other options, you can check our complete guide on natural food for a broader view of the alternatives available.
💰 Your Discount Is Still ActiveFirst 14-day order at 50% off + free shipping with the code:
SOYUNPERRO20→ Calculate the price for my dog No commitment · No obligation
10. Conclusion: Is Dogfy Diet Worth It?
It depends what you're after. If you want the cheapest option on the market, Dogfy Diet isn't the answer. But if you're looking for nutritious food, made with real ingredients, nutritionally balanced and hassle-free to manage, it's hard to find anything comparable in quality and convenience within its category in Spain.
The scientific evidence backing fresh cooked food for dogs is still young but consistent: higher digestibility, a better gut microbiota profile and better nutrient uptake compared with extruded kibble. This doesn't mean kibble is harmful — it means cooked food offers objective nutritional advantages that research is now starting to document rigorously.
The fact that more than 11,000 people have left a verified review on Trustpilot — with an average of 4 stars and hundreds of testimonials about specific improvements in coat, digestion and vitality — reinforces that this isn't a product that only works on paper.
My honest recommendation: take advantage of the first-order discount to try it with no commitment. 14 days is enough time to complete the transition and see the first real changes. If you're not convinced in the end, you don't renew, and that's fine.
🐶 Start TodayFirst 14-day order at 50% off + free shipping
Apply the code when checking out on the Dogfy Diet website:
SOYUNPERRO20🐾 Go to Dogfy Diet with the discount applied No commitment · Cancel anytime · Delivery in ~72h
If you're curious about other options before deciding, also read: 7 benefits of feeding your dog Dogfy Diet and our guide on how to design a balanced natural diet for your dog.
📚 Scientific References Cited
- Tanprasertsuk J, Perry LM, Tate DE, Honaker RW, Shmalberg J. Apparent total tract nutrient digestibility and metabolizable energy estimation in commercial fresh and extruded dry kibble dog foods. Translational Animal Science. 2021;5(3):txab071. DOI: 10.1093/tas/txab071
- Geary EL, Oba PM, Templeman JR, Swanson KS. Apparent total tract nutrient digestibility of frozen raw, freeze-dried raw, fresh, and extruded dog foods. Translational Animal Science. 2024;txae163. DOI: 10.1093/tas/txae163
- Geary EL, Vogel CL, Parsons CM et al. Standardized amino acid digestibility and nitrogen-corrected true metabolizable energy of frozen raw, freeze-dried raw, mildly cooked, and retorted dog foods. Journal of Animal Science. 2025;skaf334. DOI: 10.1093/jas/skaf334
- ANFAAC. Spanish pet food industry sales grew 5% in 2024. anfaac.org
- Verified Trustpilot reviews: es.trustpilot.com/review/dogfydiet.com (+11,000 reviews; accessed April 2026)
- Dogfy Diet official website: dogfydiet.com/como-funciona
IMPORTANT: This article is for informational purposes only and does not constitute veterinary, nutritional or behavioural advice. Every dog is different, and only your trusted vet can advise you on its specific needs.